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Every search, click, email address and cookie is another nugget in the online data goldmine – just waiting to be aggregated, measured and monetized. What is the true cost of this data when it collides with consumers’ expectations of privacy? Is it possible for profits and privacy to co-exist online? One New York lawmaker said "there ought to be a law…" after reading about how Microsoft, Google and Yahoo! collect information about people online.

Tough questions face companies working to maximize revenue and profits without violating their customers' privacy. The problem is that in the fast moving Internet, boundaries are fuzzy or don't exist at all. We read stories daily, like Facebook, Beacon and ISP monitoring NebuAd and Phorm, around search privacy, online tracking, ISP monitoring and location-based marketing. Behind these headlines, and across nearly every web service, are managers making tough decisions on how to monetize their online audience without trampling their privacy. Our expert panel will review what companies can and are doing to deal with these issues in a fluid technological, regulatory, and advocacy landscape.

Don't miss this opportunity to grab the latest insight on a fast-changing area of concern to all businesses!

PANELISTS